Jeff On Growth

Jeff On Growth

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Jeff On Growth
Introducing five phases of experimentation for Growth teams
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Introducing five phases of experimentation for Growth teams

Jump-start your experimentation program with these tools and tips

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Jeff Andersen
Jan 27, 2023
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Jeff On Growth
Jeff On Growth
Introducing five phases of experimentation for Growth teams
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Starting an experimentation program can be daunting, there are a lot of moving parts along with some highly technical context necessary to be successful.

In this post, I’ll break down five key phases of experimentation, and give you some tools and tips so you can start off on the right foot.

Identifying an opportunity

When choosing an area to experiment …

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